Empowering individuals, families, and communities to find their voice, clarify their goals, and create lasting change.
Advocacy shouldn't feel overwhelming or obscure. My work focuses on giving people tools that make their progress visible and shared, so they don't have to carry everything alone.
Sarah Ailish McLoughlin
Founder & Principal Advocate
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Making advocacy accessible and effective since 2018
Recognized the need for structured advocacy support that makes progress visible.
Created the SSA framework through research and collaboration with families and educators.
Successfully piloted the framework in schools and community organizations.
Continuing to grow and refine our approach to empower more communities.
Everyone deserves to be heard and understood.
We work alongside you as partners, building on shared understanding and mutual respect.
Our framework makes progress visible with clear goals and evidence-based tracking.
We provide practical tools and supports that make self-advocacy achievable.
Identify user needs, pain points, and current advocacy challenges through research and observation.
Map touchpoints, emotions, and key moments to create a comprehensive journey picture.
Develop targeted interventions and improvements based on journey insights and user feedback.
Implement solutions and continuously measure their impact on user experience and advocacy outcomes.
User Satisfaction Improvement
Process Time Reduction
Increased Engagement
ROI on Research Investment
Choose your starting point based on what you need most right now
Start with a 30-minute consultation to map your needs and create an action plan
BOOK YOUR FREE SESSIONA simple 4-step cycle that makes progress visible and achievable
Map needs & strengths
Set clear checkpoints
Take consistent action
Track & refine progress
Ready to make your progress visible?
START WITH SSABehind every success story is a person who was given the tools, time, and support to grow. Our work is about creating systems that remove barriers, celebrate strengths, and make advocacy feel achievable for everyone.
